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How Copy Can Improve Your Freelance Game In Just 7 Days: The 80/20 Rule of Copywriting


In the business world, the 80/20 rule is often used to help managers and employees prioritize their time. The theory is that 80 percent of your results come from 20 percent of your effort. In other words, you should be spending most of your time on the things that are giving you the biggest return on investment. For many people, this means focusing on their strengths and delegating or outsourcing tasks that they're not good at.

The "80/20 rule" is a popular theory that suggests that 80% of outcomes can be attributed to 20% of causes. The theory is often used in business to help identify areas where the majority of results are coming from. The theory can also be applied to other areas, such as personal productivity.

What is the 80/20 Rule?

The 80/20 Rule is a simple concept that can be applied to many different areas of life. The basic idea is that 80% of the results come from 20% of the effort. This rule is often used in business and economics, but it can also be applied to other areas of life such as relationships, health, and even happiness.

The 80/20 Rule has been found to be true in many different aspects of life. For example, in business, 80% of the sales usually come from 20% of the customers. In relationships, 80% of the happiness usually comes from 20% of the effort. And in health, 80% of the results usually come from 20% of the effort.

There are many different ways to apply the 80/20 Rule in your own life.

How can the 80/20 Rule help your freelance business?

The 80/20 Rule is one of the most important rules of thumb for freelance businesses. Simply put, the rule states that 80% of your results will come from 20% of your efforts. This means that you should focus the majority of your time and energy on the tasks that will produce the most results.

For freelance businesses, this often means focusing on marketing and sales activities. After all, these are the activities that will generate new clients and revenue. However, it's important to remember that the 80/20 Rule is simply a guideline. You may find that you get different results depending on your industry or target market.

Either way, focusing on the tasks that produce the most results is a smart way to run any business - including a freelance business.

The Benefits of Using the 80/20 Rule in Your Freelance Business

The 80/20 rule is one of the most important rules of copywriting, and it can also be applied to your freelance business.

Here are some of the benefits of using the 80/20 rule in your freelance business:

  1. It helps you focus on the most important tasks.

  2. It allows you to get more done in less time.

  3. It helps you improve your productivity and efficiency.

The 7 Day Challenge

Are you feeling the freelance blues? Stuck in a rut, wondering how to attract more clients and better projects? It's time for a change. This week, try something new with your copywriting business. I'm challenging you to follow the 80/20 rule for one week.

What is the 80/20 rule? The Pareto principle, named after economist Vilfredo Pareto, states that for many events, roughly 80% of the effects come from 20% of the causes. In other words, most of our results come from a small minority of our actions.

In terms of copywriting, this means that 20% of your activities will result in 80% of your income. So what are the most effective activities for freelance writers?


In conclusion, the 80/20 rule is a powerful tool that can help you achieve your goals. It can be used in all areas of your life, from your personal relationships to your professional career. By learning to identify the important 20% of any task, you can focus your time and energy on the things that really matter. This will help you to achieve more in less time, and live a happier and more successful life.

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